Alright... you see I pulled out the big wine glass for this one! While I sip this “muy grande” mimosa let’s chat about networking etiquette. Nothing rubs me the wrong way more than watching a person “work” a room, chummed up to others for personal gain only. It’s simply draining to watch and what they don’t realize is that people see right through it!
I am not dismissing the need for networking. In fact, I openly admit it is extremely important to build a professional network or a “tribe”. Having the support of Mentors or Sponsors that believe in you and what you bring to the table can really help propel your career forward. But, networking is an art form, and there is a right and wrong way of doing it.
First; when you make a connection with an individual, you have to foster that relationship, and keep it going. Do not simply use them for all you can get and then drop the person like a bad habit! It doesn’t mean that you have to speak to this contact every day, not even every week... It just simply means that you shouldn’t go for extended periods of time without syncing. It’s a must to look for meaningful ways to stay in touch. Follow up is key!
Two; the times you reach out shouldn’t just be only when you need something. That wouldn’t be an authentic, real relationship. Developing real relationships take time to cultivate. Be sure to message every now and then with the intent to “check in” and remind them of their value to you. The people in your life don’t want to feel used... even if it is just a business connection. Trust and believe that mentor or sponsor will recognize when you are not genuine.
Third; DON’T BE A "TAKER”! It cannot be just a one-sided relationship. There should be some type of trade for services involved. The time they invest in you will always be competing for their time with friends, family and work. Thus, you should look for ways to reciprocate and show them how much you truly appreciate the partnership.
I could chat about this topic all day, but will close with this final point... If you want that mentor or sponsor to stay invested in you for the long run, you must ensure that the relationship you build can withstand time by avoiding the phony banter and serving up authenticity in your conversations.
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